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Infolinks Enters the Game – InText Ads Now Appear on SportingNews.com

infolinks, July 21, 2011

Infolinks, a contextual advertising network, has added SportingNews.com to its roster of clients. Infolinks InText Ads will now appear within relevant SportingNews.com content and are permission-based, only appearing for site visitors who have hovered over them because they chose to see them . SportingNews.com visitors are avid sports fans and Infolinks InText ads will offer them complementary additional insights to SportingNews.com’s already comprehensive sports content.

According to Tomer Treves, Chief Marketing Officer at Infolinks, “It’s only natural that SportingNews.com chose to adopt Infolinks InText ads. It’s really the way to go for content rich sites. InText ads are permission based and don’t put off readers by disturbing the flow of reading and as a sports fanatic myself, I’m thrilled to have Sporting News implement them into their superior site content.”

About Infolinks
Established in 2007 and backed by Primera Capital, Infolinks is a leading Pay Per Click advertising network that offers InText advertising for online publishers worldwide. Infolinks utilizes cutting edge technology to ensure its publishers receive the highest revenue, guaranteed.

About Sporting News
Founded in 1886, Sporting News is a multi-media company catering to avid sports fans. Its content is available through a bi-weekly publication, Sporting News Magazine; the world’s first and only daily digital sports publication, Sporting News Today; the online source for real-time, breaking sports news and information, SportingNews.com; the ultimate premium destination for fantasy content, tools and information,Sporting News Fantasy; a video and community-based website, Rowdy.com; and 11 annuals covering all major sports. Sporting News also serves as the national sales representative for CineSport, the leading video reach vehicle in the sports category. Sporting News is a division of American City Business Journals, Inc., publisher of 41 city business journals, Sports Business Journal, Sports Business Daily, NASCAR Illustrated and Inside Lacrosse.

 

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